An effective debt collection strategy can be the difference between success and failure for businesses selling parts for heavy equipment. In order to anticipate problems rather than going into crisis mode attempting to solve them later, sales representatives and AR professionals must work together so that debt collection practices are tailored to fit the nature of the business’ relationship with the debtor.
Understanding each of your customer’s businesses is critical to the effectiveness of your debt collection strategy. Approaching a lifelong customer who has hit difficult financial times the same way you would approach Bernie Madoff will have an adverse effect on your business. Because what happens when they dig themselves out of the hole and remember how you treated them when the chips were down? Or, in the worst case scenario, what happens when aggressive collection departments force them into bankruptcy and you lose both the customer and the receivable? Wouldn’t it have made more sense to work through the problem WITH that customer so that you can collect the debt AND keep them as a customer?
One way to take this approach is to make it as easy as possible for customers to make payments. By understanding the pros and cons of each payment method accepted, businesses can choose the best method of payment for a customer based on their situation. Consider the following chart: